As a business owner, you might wonder how to capture the attention of potential clients. How to get internet shoppers to dig deeper into your web site, learn more about you and your business and choose YOU over your competitor. Let me tell you, if your web site greets viewers with a selfie or a blurry photo, you’ve probably lost your opportunity to show that you are serious about your business. Your business headshot is a critical way you introduce yourself and to communicate with your audience.
So, if you’re a business owner, STOP USING SELFIES. Contact Shoey for your FREE consultation 510-917-0659.In 2015, an array of Bay Area business owners–lawyers, realtors, business coaches, massage therapists, construction contractors, authors, scientists, publicists, corporate executives, therapists–trusted me to photograph them and help them stand out from their crowded fields.During our pre-shoot consultation, I interview clients about what they want their portrait to say about their business and their personalities. We develop a few keywords that describe them: serious, friendly, trusting, intelligent, easy-going. Their list of keywords helps guide us during their session and during the selection of the photos. For example, a therapist might want to be seen as approachable, empathic, friendly, smart. A lawyer might want to appear tough, no-nonsense, smart.
I don’t have a cookie-cutter approach. My mastery of lighting, posing and mood-setting allows me to bring out each client’s personality and message to create something as unique as each person.